Proklaim breaks the mold with “LOVE LAVIDA,” a genre-bending bop that refuses to be pigeonholed. Backed by a propulsive reggaeton beat, the song marries the energy of Caribbean, Latino, and West African influences while remaining grounded in hip-hop’s DNA. Boasting vibes were recorded at Pen Pushaz studios and polished by Wojtek Majewski at Audio Art Namibia. “LOVE LAVIDA” is a sonic experience engineered to shift both minds and dance floors.
With a now-familiar groove that almost defies the stomach to not start moving, “LOVE LAVIDA” is emblematic of Proklaim’s goal to expand the definition of hip-hop. All this is delivered in a gleaming, global-sounding production that is both fresh and timeless. The flow of Proklaim glides with all the grace of a latter-day beat-chopper, demonstrating that rap doesn’t need its usual battlegrounds to make an impact and that it can find a life beyond the galvanizing geometries of its own war with time.
Proklaim’s vision was sharp: to create something he hadn’t heard before in rap, and his delivery was confident and practiced. His skillful fusion of disparate cultural elements into a single, propulsive anthem demonstrates how he has matured as an artist willing to take risks.
With “LOVE LAVIDA” entering playlists everywhere, Proklaim secures his belief as a Youth Leader of modern Hip-hop. This show is about breaking molds, embracing global influences, and proving that the boundaries do not apply to music.